Since 2004, Web 2.0 Conferences have been held annually. It’s the buzzword among social media/Internet marketing enthusiasts. Basically what Web 2.0 symbolises is “change”. Internet alone isn’t a static creation. Even more so for the users.
Copywriters 2.0 (sing. Copywriter 2.0) are copywriters who have adapted to the 2.0 ecology. Usually they are Generation Xs and Generation Ys copywriters who are impatient yet determined to achieve. They harness the power of technology to get the work done cost effectively.
What is meant by “cost effectively”? Your communication:
- Saves time;
- Saves money;
- Saves energy.
As a copywriter 2.0, here are the 5 techniques I used with my clients:
- E-mail communication;
- Text messaging/short messaging system;
- Phone calls
- Instant messaging; and
- Voice Over Internet Protocol (VoIP).
If you need to send a bundle of document, send it via e-mail! A Copywriter 2.0 will access it, print it and refer to it.
Through e-mail, your copywriter 2.0 already have a reference he can access easily.
For a course of over 7 months, I managed to work with a Client half way across the country! So, as a person looking for a copywriter, find a Copywriter 2.0!
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ALDRIC TINKER, founder of Aldric Tinker & CreateChange, is a Certified Neurolinguistic Programmer, trained by William Horton, Psy. D., of the National Federation of Neurolinguistic Psychology. Aldric conducts Life and Executive Coaching sessions in addition to speaking engagements.
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